emilianadarling:

Because instantly alienating a huge chunk of your demographic through offensive humour is the best way to sell soda pop. (x)

This product cracks me up. Because really? Where are they getting this from? Are there really guys out there who are like “Ugh, what, no, I’d never touch a coke with zero calories. Doesn’t matter that I’m trying to cut back. That’s just not manly. Oh, what, only ten calories? Well, ten isn’t zero. This is a man’s drink.” 

I mean, seriously, guys? 

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